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DIGITAL MEDIA PORTFOLIO
Diego Esparza
Empathize:
Who is your client?
A prominent car manufacturer renowned for its cutting-edge automotive designs and engineering excellence
What did they ask you to create?
a dynamic and visually compelling motion graphic to effectively communicate the key features and benefits of the new car model
What keywords from their design brief helped to inspire your design?
luxuries, rich, sleek, clean, famous, sports car, fast
Motion Graphic
Define & Plan

Ideate

Prototype
Test and Evaluate (Conclusion Questions)
1. In as much detail as possible record the steps it took to create your Motion Graphic Use complete sentences.​ Try to recall as many of the different tools, processes, and programs as possible.
Imported images, videos, audio.I used keyframes to animate properties like position, scale, rotation, and opacity.I Applied effects. Use adjustment layers for applying effects to multiple layers. Layer and stacked properties in the timeline.
Add music and sound effects.
Render and export your final motion graphic.
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2. Evaluate how well your design meets the needs of your client. Based on your ability to meet their needs, what level of mastery does your project demonstrate (Exceeds, Meets, Needs Work, minimal understanding) Why do you think so? Make sure to provide specific evidence.
I think I met the needs of my client and I think I did great I think I exceeded my expectations I did great because it was good and sleek
3. Evaluate your technical skills throughout the project. Was there a program that was easier to work in? Was there a more difficult program? Based on your technical ability what level of mastery does your project demonstrate (Exceeds, Meets, Needs Work, minimal understanding) Why do you think so? Make sure to provide specific evidence.
I think the AI was the easiest because I understood it but I think have mastered all the programs and I exceeded my expectations
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